News, insights and opinions – the OneGTM blog keeps you up to speed with industry and agency developments, the latest go-to-market thinking and our views on whatever catches our attention.

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28 May 2020 | OneGTM

Sharing AVMI’s Vision: Creating a Highly Impactful Corporate video

AVMI, a leading global AV integrator, have been at the forefront of using AV technology in innovative ways for over 30 years. They have completed a wide range of specialist projects along the years, including the modernising of AMTrust International’s ...

1 July 2019 | OneGTM

Making the CRN 2019 shortlist not once, but twice

We’re thrilled that our client PFU (EMEA) Limited has been shortlisted in two categories for the CRN Sales & Marketing Awards 2019. The categories are Best Channel Marketing Campaign and Best Partner Programme. With the CRN Sales & Marketing Awards ...

16 January 2018 | OneGTM

GDPR and the importance of great content

GDPR is fast approaching and while some of the implications for B2B marketing are still being debated, what seems clear is that it will further increase the importance of distinctive and insightful content as a key element in marketing programmes. ...

20 December 2017 | OneGTM

Celebrating a successful 2017 with the OneGTM team

To celebrate another great year, the extended OneGTM team recently got together to review the last 12 months and look forward to what the new year will bring. With the team being spread across the UK this was a rare ...

10 September 2017 | OneGTM

Not One, but Two IMA Circle of Excellence Awards

We’re pleased to announce that the channel rewards program we designed for PFU (EMEA Limited) together with Power2Motivate won two IMA Circle of Excellence awards. The IMA Circle of Excellence awards honour the very best of the best in incentive marketing. ...

22 August 2017 | OneGTM

OneGTM has been shortlisted for best channel initiative at the B2B awards

We are pleased to announce that the Fujitsu Imaging Partner Program created by OneGTM has been shortlisted for the best channel initiative at the prestigious B2B awards. The partner program was developed in response to Fujitsu’s requirement to revamp its ...

8 May 2017 | OneGTM

OneGTM nominated for CRN best channel marketing agency 2017

We are thrilled to announce that OneGTM has been shortlisted for the CRN best channel marketing agency awards 2017.

9 March 2017 | OneGTM

Infographic: The secrets to succesful through-channel marketing

Change has impacted every aspect of B2B technology channel marketing in recent years. Technology has changed dramatically with the shift to the cloud, and the growing importance of areas such as IoT and analytics. The channel has changed radically with ...

3 July 2015 | OneGTM

Team night out at the cricket

'We've got you a ticket to watch the cricket on Wednesday, Ben, I was told on Sunday night.

7 January 2015 | OneGTM

Goodbye The Channel Partnership. Hello OneGTM

Having opened our doors as The Channel Partnership in 2011, we have now evolved into OneGTM. Originally focused exclusively on channel marketing (we were recognised with the prestigious Channel Marketing Agency of the Year award in 2014 by CRN), The ...